As their motto states, BAL strives to provide active urban wear with a focus on design and visual content. Their style takes inspiration from 90s styled clothing suited for the urban setting but focus on the high quality of the textiles and excellent garment construction. This principle is self-evident with every garment they produce and it's easy to see their cross-cultural fashion influences of both the east and the west. Having established their headquarters in the fashion capital of Tokyo, they make it their mission to stray from the commercial approach of fashion brands by producing truly unique apparel in an already heavily competitive market.
Western casual workwear meets eastern sensibilities and silhouettes best describes BAL's SS16 selection. Sweats, thick long sleeve shirts, vintage-styled shirts and workwear robe shirts fill the collection each with their own customized features. BAL adds a designer’s touch to each piece, making this selection a truly unique one.